Music Consulting

Who We Are – SSC Group GmbH

There are brands, which are inseparably associated to music and who managed to become part of the scene and define the style of it. This connection is based on partnership, not marketing. SSC helps companies to build up such relationships. We develop concepts that connect brands with music. With live music – to be precise.
As a long time booking agency, SSC puts emphasis on concerts that stand out from the standard run-of-the-mill. This applies to all scopes: choosing the artists, the promotional work and the locations. We produce concerts in philharmonic halls, at fashion shows, and, if necessary, on the street. Always depending on artist and brand.
Based on this philosophy, we developed the „levi’s Unbuttoned Tour“, „ Vodafone Music Unlimited“ and the „Mobile Sessions“ by Sony ericsson – series of concerts with scene- related artists from all kinds of genres. concerts which present the brand as a credible partner of music, not as a freeloader of a particular scene.

Why SSC?

Musical competence:
Each year we promote about 900 concerts worldwide (live bands and DJs) of different genres (from electro to indie, hiphop and rock).

International Expertise:
Every year more than 200 concerts are organized by SSC outside of germany and approximately 50 in the US and Asia. SSC has 3 locations in europe – Düsseldorf, Berlin and Zürich (ch) – with great business partners. SSC is able to operate in all european countries. The trade of north europe, Middle and eastern europe is well known.

Festivals:
With own festivals like the new fall festival and partnership of the hurricane & Southside festivals (capacity of 80.000) SSC knows how to match with the festival market and is also able to manage your Sponsoring ideas in festivals.

Credibility:
SSC is seen as a credible partner in the music industry, which results in great contacts to artists, managers, international agents, local promoters, production companies and the press.

Long time experience:
We’ve worked with music-related brands for over a decade now, in particular with fashion brands and have profound knowledge in all areas of the music industry.

Services

The knowledge, which artists attracts which audience in relation to the target audiences of the brands. Music concepts, event management & production: organisation and realisation of single shows, tours and tour merchandising (cDs, Mp3 sticks etc.)

Booking:
Engagements of live bands and DJs. licensing: clearance of rights and licences, negotiations with labels/ distributors and regularisations of different measures.

Finding the right location:
Exciting off-locations and the knowledge, which venues are currently „hot“ – indoor as well as outdoor locations in all cities.

Promotion:
close to the target audience: Billposting at „scene spots“, indoor and outdoor wild posting.